Perplexity Says Its Computer Agent Can Now Run Meta Ads, Klaviyo Email and Shopify Stores
Perplexity Computer can automate every part of an e-commerce business. Run @Meta ads, email marketing in @klaviyo, and @Shopify stores directly inside Computer. Get started:
Context
Connecting an agent directly to ads, email marketing and store tools moves Perplexity from answering questions toward running real business operations, a key test for computer use agents.
Perplexity Computer is Perplexity's agent product that carries out tasks across apps for users. Meta runs the biggest social ad platforms, Klaviyo is a popular email marketing tool for online stores, and Shopify powers millions of online shops.
Deep dive
Perplexity (@perplexity_ai) posted on Nov 3 ET that Perplexity Computer can automate every part of an e commerce business.
According to the post, users can run Meta ads, email marketing in Klaviyo and Shopify stores directly inside Computer. The post links to a Perplexity page titled AI for E commerce and includes a video of just under a minute showing the feature.
The post does not say whether these connections are new integrations or newly packaged uses of existing ones, which plans include them, or how much the agent can do without a person approving each step, such as launching ad spend or sending marketing emails.
The launch fits a wider push by AI companies to have agents operate business software rather than only give advice. Earlier in this deck, Grok Bot launched a shopping feature on the buyer side, while Perplexity is pitching tools for the seller side.
The post passed 120,000 views. Perplexity did not share customer numbers or results from early users in the post.
What to expect next
Watch for reports from store owners on whether the agent can manage ad budgets and email campaigns reliably. Key questions include how approvals work before money is spent and how errors are handled. Competing agents from OpenAI, Anthropic and Google may add similar commerce connections. Perplexity may share pricing or case studies for the feature. Shopify and Meta could also respond with rules for how outside agents may act on merchant accounts.